Heineken

1 in 6 Pack

Challenge: Gen Z and Millennials want to spark change and create a fresher world, but are unsure where to start.

Insight: 1 in 6 men have experienced sexual assault.

Idea: Introduce the Heineken 1 in 6 Pack to deepen connections and reshape the conversation surrounding sexual assault.

🏆 Shortlisted - 2023 Young Ones Student Awards : Design for Good Integrated & Design for Good Packaging Design

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Food Banks Canada